In a city dominated by traditional Spanish architecture, 198 Via Marina breaks all the rules. Painted in bright salmon pink, this 1938 Georgian Colonial Revival estate is a rare, vibrant departure from the classic Palm Beach design landscape.
The 1938 residence is located at Via Marina 198 and has four bedrooms. It was recently listed for $18 million. The property is represented by Jim McCann of Premier Estate Properties, Inc.-Palm Beach.
The timing of the construction of this eccentric house was no coincidence. By the mid-1930s, Palm Beach had moved away from Mediterranean Revival designs and toward Georgian and Colonial-style homes, and this home was just that turning point.
At 4,660 square feet, the home includes a master suite, a separate guest suite, two additional bedrooms and 6.5 bathrooms on three levels connected by an elevator.
Each room in the house feels like its own independent space. The entrance hall is decorated in soft celadon green, its walls are divided into panels and lined with white classical ornaments and round medallions. Parquet floors are decorated in rich rust and black tones and geometric patterns are repeated throughout the house in the various tile, marble and wooden surfaces.
A curved staircase with white wrought iron scrollwork leads up from the foyer, a second staircase leads to the kitchen wing, and built-in bookcases line the library.
A formal Barbie pink dining room features a crystal chandelier and the kitchen is equipped with modern appliances and extensive custom cabinetry.
Beyond the formal rooms are a gallery, sunroom and study, as well as a 34-foot-long terrace running along the west side. Upstairs, the master suite has its own balcony and living room. A covered balcony extends across the rear facade.
Unusually for a city built on sand, there is a 1,802-square-foot basement underneath that houses a gym and climate-controlled storage room. At the rear of the property there is a detached office and a three-car garage.
Outdoors, an in-ground pool anchors a nearly half-acre property on a leafy street just two blocks from the water.
The asking price represents a significant jump from the home’s last sale in April 2021 for $2.1 million, but the listing offers clues as to why. Rather than starting with the house, it emphasizes the property’s particularly high elevation and location, describes the property as a canvas for a new, custom-built home, and points out its inherent property value.
In a market where Palm Beach buyers routinely pay for the sand rather than the structure, the 1938 home may be the lowest bid.
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Larissa Runkle is an experienced real estate writer, lifestyle journalist and marketing strategist with over a decade of experience and more than 2,000 published articles. Her work on housing, personal finance and lifestyle has appeared in major publications such as Bankrate, MarketWatch, Yahoo Finance and New York Post. In 2023, she founded a boutique copywriting studio to work with real estate developers and top brokerage firms to create strategic content that builds lasting brand authority. When she’s not writing, Larissa enjoys the outdoors at her home in the San Juan Mountains of Colorado, where she lives with her husband, son, and German Shepherd, Yoko.
